DOWNTOWN FEST-OF-ALE RETURNS WITH A TWIST
FOR IMMEDIATE RELEASE
March 14, 2018
For more information contact:
Director of Communication & Special Events
Downtown Fond du Lac Partnership, Inc.131 S. Main Street
Fond du Lac, WI 54935
Fond du Lac, WI – The Downtown Fond du Lac Fest-of-Ale is a night of sampling beers and other malt-beverages while exploring the businesses of downtown on Friday, April 13 from 4-8 p.m.
Tickets for the event feature several variations: “Team Brewksi” tickets offer a souvenir glass and a flight of 10 beers, ales, porters, stouts and other hoppy-brews over the course of the evening. “Team Malternative” tickets also come with a souvenir glass and a flight of 10 hard seltzers, sodas, ciders and even mead. Special VIP tickets are available until April 1 and include a “team” t-shirt and the chance to win a downtown gift basket. Also new this year, a designated driver ticket includes a “responsible party” t-shirt and complimentary alcohol-free drinks and snacks at select locations.
“The Fest-of-Ale is not only fun, but is also a great way to find out what you may have been missing in downtown Fond du Lac. During our 2016 event, ticket holders discovered an average of five businesses they had never been to before, which is beneficial for both the customers and the business. With the new “team” ticket structure, we’re looking forward to a night of friendly rivalry between the groups and ensuring that there really is something for everyone,” said Dusty Krikau, Director of Communication and Special Events for the Downtown Fond du Lac Partnership.
350 tickets and additional event details are available at www.downtownfdl.com/fest-of-ale. On the day of the event, tickets are redeemed at the Downtown Fond du Lac Partnership office where attendees are ID checked and receive a wristband with tear off tabs, their souvenir glass, and the map of participating locations.
The Downtown Fond du Lac Partnership, Inc. is a non-profit organization dedicated to bringing people, activity, business and a thriving civic life back to the heart of Fond du Lac. The DFP serves 214 properties with 284 businesses, 76% of which are small, locally-owned and operated.