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Farmers Market Vendors

2018 Vendor Applications

The Downtown Fond du Lac Partnership will again host two weekly farmers markets and invites potential vendors to submit applications. Applications received before April 7 will be alloted space during the first round of map placement. Applications received after April 7 will be alloted any remaining spaces. We welcome applications throughout the market season.

Vendors who attend the Vendor Open House and submit their application and payment before or during the open house will be entered to win a $100 vending refund!

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Click here to download a paper version of the application and all supplemental documents.

To request that a blank application be mailed to you please call 920-322-2006 ext. 2

NON-PROFITS AND COMMUNITY ORGANIZATIONS: If you are looking to host an informational/outreach booth, please complete the organization sign-up form. Organizations may request up to six dates per season at $5 per day.


Vendor Open House

This year’s Vendor Open House is on March 20, 2018 from 5-6:30 p.m. at Thelma Sadoff Center for the Arts (33 Sheboygan Street).

Tables are setup on site with paper applications, scale certification, offer insurance information, learn more about required licenses and permits, submit paperwork and payments, and answer your general questions about the market.

*Please note a DATCP representative will be on site at the open house, so if you are able to bring your scale along for certification we encourage you to do so.

Feel free to join us whenever works best for your schedule between 5 & 6:30 that evening.



May 12 through October 27, 2018
8 a.m. to Noon
Main Street
(Sheboygan Street to Western Avenue)

Saturday Vending Options

Vendor must attend at least 12 dates to qualify for this price point
$100 per 10x10 space
$150 per 10x20 space

EARLY SEASON (May & June only)
$75 per 10x10 space
$105 per 10x20 space

LATE SEASON (September & October only) - excludes September 8
$75 per 10x10 space.
10x20 spaces are not guaranteed during this time of year.

WEEK-BY-WEEK - Vendor may request any number of dates, but space assignment will vary based on availability.
$20 per week per 10x10 space
10x20 spaces may not be reserved on a week-by-week basis

Note: There is no Farmers Market on September 8. Market vendors may participate in Fondue Fest that day by submitting a separate application and fee (fee is reduced for full-season vendors). Fondue Fest runs from 9-5 and vendors must stay the entire day. The Fondue Fest application is not yet available.


June 6 through September 26, 2018
11 a.m. to 3 p.m.
Main Street Plaza
(at Main Street and Sheboygan Street)

Wednesday Vending Options

Vendor must attend at least 10 dates to qualify for this price point
$40 per 10x10 space

$10 per week per 10x10 space

Vendor Resources

2018 Vendor Rules & Regulations

About Accepting EBT at the Farmers Market

Learn more about accepting WIC checks

Fond du Lac County Mobile Restaurant/Temporary Food Service Licensing

WI Weights and Measures Laws

DATCP A-Z Licensing List

Commerical Feed Licensing (required for selling pet foods/treats)

Vendor Insurance Information - While vendor insurance is not required, it is strongly encouraged. We work with the Wisconsin Farmers Market Association to provide access to a low-cost insurance option.


Farmers Market Economic Impact

An analysis of the economic impact of the 2017 Downtown Fond du Lac Farmers Market, based on data collected from vendors, businesses and customer surveys. Special thanks to the Wisconsin Economic Development Corporation for their assistance in analyzing the data.

The economic impact of the 2017 market season is estimated to represent:

  • $1.1 million in additional economic activity and 6 jobs in downtown.
  • $2.3 million in additional economic activity and 15 jobs in the Fond du Lac Metropolitan area.
  • Over the course of the season, the market generated $320,000 in total estimated sales to market vendors, a 26% increase over 2016!
  • Saturday market visitor spending generated an additional $204,314 in downtown retail sales over the season.
  • The market also contributes to the community in non-monetary ways, including the 1,300 pounds of donated food, nearly $4,000 worth of volunteer time and more than 20,000 individuals who participated in various health, fitness and educational events and demonstrations taking place at the market over the course of the season.

Full details of the analysis are available in the link below.

2017 Farmers Market Economic Impact Report

2016 Farmers Market Economic Impact Report

2015 Farmers Market Economic Impact Report

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